Blue Plaque plates launch, Freud Museum


For the launch of our Blue Plaque plates with English Heritage, I designed an immersive dining experience for six exclusive guests that took place at the Freud Museum. Each of the six courses was a feast for the senses inspired by the lives and work of Jimi Hendrix, Agatha Christie, Sigmund Freud, Kenneth Williams, Alfred Hitchcock and Emmeline & Christabel Pankhurst, the six notables celebrated on our plates. Served on the Blue Plaque plates, the meal takes you on a culinary and historical trip around London in fun, unexpected and thoughtful ways.

An evening served in six acts: 

Act 1 - Welcome champagne served in the garden. Champagne sabrage - the Master of Ceremonies sabreing the top off a champagne bottle whilst declaring 'Infamy, infamy, they've all got it infamy! Amuse bouche served on a Kenneth Williams plate - 'red herrings' and aLondon Fog soup 'pea souper'.

Act 2 - 'Choose your Poison'. Cocktails to die for served from poison bottles in Freud's study with an accompanying reading from Agatha Christie's book After The Funeral .

Act 3 – Purple lighting, dry ice and Jimi Hendrix's song Purple Haze playing, creates atmosphere in the dining room where a mushroom based appetiser is served.

Act 4
– 'A Taste of Suspicion'.  Inspired by Alfred Hitchcock's love of practical jokes and throwing dinner parties where all food was blue, a blue soup is served!

Act 5 – Main course inspired by Freud and traditional British/London food - curry!

Act 6 – 'Vote for Dessert!' Guests were asked to fill in a voting card with a preference for blueberries or raspberries. Raspberries won the day and were served on top of creme brulee. Served with a toffee hammer which guests can use to smash the crunchy caramelised brulee top. Emmeline Pankhurst and other suffragettes used toffee hammers for their civil disobedience breaking windows

Digestif – 'A Shot in the Dark'. Amaretti liqueur (almonds smell of cyanide) and coffee are served in the museum foyer. Suddenly, the lights cut out and a gunshot is fired. The lights come back up to reveal a body lying on the floor...